While Nicole "Snooki" Polizzi had landed a spot on the extended New York Times Best-Seller list (debuting at #24 with 4,000 copies sold), her book sales halted soon after that. She's now only sold around 9,000 copies in the book's first month — not great sales for a celeb author, and definitely not good enough to stick around on the Times' coveted book list, even the extended one. Despite her promo frenzy doing book signings and talk shows — even skipping Jersey Shore cast appearances to promote the new season — the hype around her novel, A Shore Thing, has definitely subsided.
"The book didn't do as well as it could have because rather than a tell-all, it was disguised as a novel," explains a publishing exec.
Well, she's still outselling The Situation's book (which has only sold 12,000 copies since November). Will The Rules According to JWOWW, set for release in February, fare better?
It looks like the Jersey Shore kids found the one product their brand won't stick to.