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The Bachelor

Ben Flajnik’s Evolve Winery Changes Name To “Envolve”

Score one for environmental re-branding! (But minus two for spelling.) A week before his big debut as the Season 16 Bachelor, Ben Flajnik revealed that his winery has changed its name from Evolve to Envolve.

As Ben explained on Twitter, "we changed the name to envolve. It's our commitment to nature, hence the addition of 'n.'" Just don't expect Webster's to re-brand the word "involve" to follow suit.

In keeping with the name change, the winery has altered its Twitter handle to @envolvewines and you can check out this Envolve Winery Wine Club video starring Ben's awesome dog, Scotchie (and a bunch of people partying on an island in the San Francisco area).

The video ends with the note "Join us for the next Wine Pick up Party, Jan. 28th! Limited Spaces Available. Sign up at” The “n” should be added to the site soon but at this point the old site is operational at

If you’re going to be in the San Fran area, go get “Envolved”!

Source: Twitter

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12.27.2011 / 10:38 PM EDT by Gina Carbone
Related: The Bachelor, The Bachelorette, Ben Flajnik

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