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The Voice

The Voice’s Adam Levine to Release New Fragrance for Men and Women

The Maroon 5 frontman has definitely had a busy schedule these last few months. He performed on Saturday Night Live and at the Victoria Secret Fashion Show in November, he is currently a judge on NBC’s hit show The Voice, and now he is coming out with his own fragrance line, 222.

The singer’s fragrances will be for both men and women and will come in 1 oz., 1.7 oz. and 3.4 oz. sizes, for $36, $45 and $65.

Adam’s 222 will be released by ID Perfumes, the same company that also handles Katy Perry and Selena Gomez’s fragrances, the latter of which will be available in Macy’s this May.

Adam’s line will be released in department and specialty stores in the U.S., with the hopes of expanding overseas. No word yet on a definite release date.

It worked pretty well for the Biebs, but what do you think of Adam’s latest endeavor? Would you try it? Comment below!


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03.8.2012 / 10:44 PM EDT by Rachel McRady
Related: The Voice, Adam Levine

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