Katy Perry’s music video for “Roar,” the chart-topping summer hit which just took Billboard’s #1 spot away from Robin Thicke’s “Blurred Lines,” is awesome. Everyone thinks so — it has received nearly 70 million views since its September 5 premiere. Well, everyone except PETA, that is.
In the video, a shy and meek Katy follows her boyfriend through a jungle until he gets eaten, and then — just like the song says — she finds her voice and, um, roars. But in the video, she literally does the things her lyrics hints at, while losing her safari gear in favor of a leopard print bustier, and becoming queen of a jungle full of animals. It’s a colorful, visually enticing video that represents the song and Katy exactly as we would’ve imagined.
But a representative for the People for the Ethical Treatment of Animals (PETA) told the Daily Star (via Huffington Post) that they are furious about her video. "Animals used for entertainment endure horrific cruelty and suffer from extreme confinement and violent training methods. They often become stressed and anxious when hauled around and forced into unfamiliar or frightening situations."
And although a tiny monkey in the video smiles and laughs with Katy, the organization thinks that perhaps the animals possibly used in the video are anything but happy. "The Serengeti Ranch, the animal exhibitor that we believe supplied the animals for the 'Roar' video, has been inspected by the U.S. Department of Agriculture 22 times since 2001,” the rep added.
However, it seems that Katy took extra steps to try and prevent any stress for the animals, as she had a representative from the American Humane Society on set for all three days of the shoot.
A letter from the AHA reads, “American Humane Association was on set for the filming of the above referenced music video, which used an elephant, a monkey, birds and a tiger. After reviewing the reports, we believe that the Guidelines for the Safe Use of Animals in Filmed Media were followed and that no animal was harmed in the making of this music video.”
What do you think of the video and Katy’s use of animals?