Game of Thrones has steadily been increasing its viewership every season, and now in its fourth season continues to gain new viewers virtually every week. But has GoT climbed high enough to challenge the throne (pun very much intended) of cable TV’s current king, The Walking Dead?
Not quite, but it’s close. AMC’s flagship post-apocalyptic series is still a monster, and its ratings continued to grow as well in its fourth season. How close the shows are in their respective ratings depends upon which metrics one uses to measure them. GoT averages 18 million gross weekly viewers, a number which takes into account episodes’ first airings, as well as their encores, On Demand views, and HBO GO data. Comparatively, TWD averages 18.4 million using live-plus-7 data, which accounts for the episodes’ first airings plus a week’s worth of DVR viewings. However, when factoring in encores, On Demand, and TV Everywhere app viewings, TWD’s numbers go up another 10 million viewers, to 28 million weekly viewers. While GoT’s numbers do not include DVR viewings, we think it’s safe to say that TWD’s title as cable’s most-watched drama is safe for now.
Unless one takes into account online piracy, where GoT is the undisputed Lord and Protector of the Realm. Piracy data can be a little tough to calculate, given the illegality of it, but we do know that GoT owns just about every pirate record on the books, so this battle may not be over yet!
Source: The Hollywood Reporter