Company News
The latest news releases; media coverage of Wetpaint and Wetpaint Entertainment; and additional materials, such as logos, are below. You will also find links to the latest postings by Wetpaint CEO Ben Elowitz in his Digital Quarters blog, and industry events we will be speaking at or attending. For more company information, please read our About page. If you're a member of the media or analyst community and would like additional information on Wetpaint or Wetpaint Entertainment, please contact Gaby Adam at gaby@wetpaint.com or 206-931-5942.
News Releases
- Wetpaint Entertainment Now Attracts More Than 10 Million Monthly Unique Visitors; Drives Almost 30% of its Traffic Via Facebook
April 4, 2012 - Wetpaint Gathers Media Industry Luminaries to Discuss the Future of Media
February 1, 2012 - New Wetpaint Entertainment App for Facebook Timeline Lets Fans Better Express Themselves
January 18, 2012 - Wetpaint Entertainment Rapidly Becomes a Leading Online Entertainment News Source Due to Wetpaint's Proprietary Social Distribution System
December 15, 2011 - Wetpaint Selects Cambio Group for 2012 Advertising Representation
December 15, 2011 - Fifty Top Web Publishers Ranked on Social Media Proficiency and Wetpaint Entertainment Out-Ranks Most of Them
October 3, 2011 - Wetpaint Announces Availability of Wetpaint Entertainment iPhone App
September 29, 2011 - High-Profile Media Industry Executives Join Wetpaint Advisory Board
May 18, 2011 - View all news releases »
In the News
- What to Expect When Facebook Is Expecting: Five Predictions for Facebook’s First Public Year
Guest post by Wetpaint CEO Ben Elowitz in All Things D (May 16, 2012) - Content Is No Longer King
Guest post by Wetpaint CEO Ben Elowitz in All Things D (May 7, 2012) - Highlights from Adweek's NexTech @DCNF
Wetpaint CEO Ben Elowitz quoted from his panel appearance at Adweek NexTech (May 2, 2012) - All the celeb gossip that’s fit to print: Wetpaint tops 10M visitors
GeekWire (April 4, 2012) - If You Think “Social” Means Viral, You’ve Got It All Wrong
Guest post by Wetpaint CEO Ben Elowitz in All Things D (March 29, 2012) - Power Rangers: Adweek's SXSWi Portrait Gallery
Wetpaint COO Rob Grady and CEO Ben Elowitz in Adweek (March 19, 2012) - Rebooting Media: What a Think Tank on the Social Web Discovered
Guest post by Wetpaint CEO Ben Elowitz in Forbes (February 28, 2012) - How To Use Facebook's Open Graph To Build Your Business
Guest post by Wetpaint CEO Ben Elowitz in paidContent (February 9, 2012) - Has Social Media Made Search-Driven Publishing Less Relevant?
Wetpaint COO Rob Grady quoted several times in AdWeek (February 6, 2012) - Facebook’s F8 Changes Boost Traffic To Media Sites
Comprehensive Wetpaint analysis in All Facebook (January 30, 2012) - How to get the most out of Facebook's new Timeline Apps
Wetpaint mention in FoxNews.com (January 28, 2012) - Google Search Plus Your World: An Offer You Can’t Refuse
Guest post by Wetpaint CEO Ben Elowitz in Xconomy (January 26, 2012) - Open Graph apps: what’s there, what’s next
Inside Facebook (January 24, 2012) - Facebook’s ‘Like’ button gets new friends: ‘LOVE!’ ‘BOO!’ ‘OMG!’ and many more
GeekWire (January 19, 2012) - Facebook's 'Like' button gets new friends: 'LOVE!' 'BOO!' 'OMG!' and many more
MSNBC repost of GeekWire article (January 19, 2012) - With Facebook, show your ‘love’ or ‘eww’ on Wetpaint
TechFlash (January 19, 2012) - Inside Forbes: How Our 94-Year-Old Brand Engages and Finds Success in a Social World
Several comments by Wetpaint CEO Ben Elowitz in Forbes (January 17, 2012) - You Can’t Spell Media Without “Me”
Guest post by Wetpaint CEO Ben Elowitz in TechCrunch (January 8, 2012) - Infographic: Facebook Has 95% Market Share in U.S.
Social web data and commentary by Wetpaint CEO Ben Elowitz in AllFacebook.com (December 21, 2011) - Chart of the Day: Facebook Owns 95% Of Social Networking Time
Social web data and commentary by Wetpaint CEO Ben Elowitz in Business Insider (December 20, 2011) - With Siri TV, Apple Will Dismantle the TV Networks
Guest post by Wetpaint CEO Ben Elowitz in All Things D (December 15, 2011) - Morning Radar: Steve Jobs is ‘most fascinating’ of 2011; Cheezburger’s latest; Big Fish; Wetpaint and more
GeekWire (December 15, 2011) - 6 lessons for the key players in new media
Guest post by Wetpaint CEO Ben Elowitz in FORTUNE (November 2, 2011) - Why we’re not using Google+ to reach consumers, so far
Guest post by Wetpaint CEO Ben Elowitz in GeekWire (October 26, 2011) - Questions for: Wetpaint.com Co-Founder and CEO Ben Elowitz
TechFlash (October 15, 2011) - Wetpaint iPhone App Feeds Celeb-Watching Guilty Pleasures
GeekWire (September 29, 2011) - How The Social Web Has Rewired The Digital World From The Ground Up
Guest post by Wetpaint CEO Ben Elowitz in paidContent (September 26, 2011) - Rewind: Ben Elowitz, Wetpaint CEO, on building a new type of media company
GeekWire (September 23, 2011) - Facebook Boldly Annexes the Web
Guest post by Wetpaint CEO Ben Elowitz in All Things D (September 22, 2011) - Xconomist of the Week: Ben Elowitz Goes Deep with TV Gossip, Maps the Future of Media
Interview of Wetpaint CEO Ben Elowitz in Xconomy (September 22, 2011) - A pretty cool Facebook app
Mention of Wetpaint Entertainment in USA Today (September 22, 2011) - Washington Post Social Reader: Editors' note
Mention of Wetpaint Entertainment in The Washington Post (September 22, 2011) - Mark Zuckerberg: F8 brings major updates to Facebook
Mention of research by Wetpaint CEO Ben Elowitz in The Christian Science Monitor (September 22, 2011) - GeekWire Radio: Windows 8, iPhone 5, tablets on a plane, and making TV more social
Interview of Wetpaint CEO Ben Elowitz on GeekWire Radio (September 17, 2011) - Are You a Media Company or a Technology Company?
Guest post by Wetpaint CEO Ben Elowitz in All Things D (September 1, 2011) - Prediction: Facebook Will Enter the Search Market Next Year
Guest post by Wetpaint CEO Ben Elowitz in TechCrunch (August 26, 2011) - Google's nagging media problem
Guest post by Wetpaint CEO Ben Elowitz in FORTUNE (August 24, 2011) - Is Google suffering from Microsoft Syndrome?
Guest post by Wetpaint CEO Ben Elowitz in FORTUNE (August 4, 2011) - Daily Style Phile: The Hard-Partying Guidos & Guidettes Of Jersey Shore
Guest post by Wetpaint Entertainment editors in Guest of a Guest (August 4, 2011) - There Will Be Two Internets. Or, What You Really Need to Know About Google+
Wetpaint CEO Ben Elowitz is quoted in TIME (July 6, 2011) - Social Media, Search & a Shrinking Web
Interview with Wetpaint CEO Ben Elowitz in WebProNews (July 3, 2011) - Four things Google needs to do to beat Facebook on the social web
Guest post by Wetpaint CEO Ben Elowitz in FORTUNE (June 24, 2011) - Chart of the Day: Facebook's Unbelievable Effect on the Rest of the Web
Chart by Wetpaint CEO Ben Elowitz in Business Insider (June 24, 2011) - The Web is Shrinking, Now What?
Guest post by Wetpaint CEO Ben Elowitz in All Things D (June 23, 2011) - How Facebook Can Put Google Out of Business
Guest post by Wetpaint CEO Ben Elowitz in TechCrunch (June 3, 2011) - View all news »
Digital Quarters—Ben Elowitz Blog
Digital Quarters is Wetpaint CEO Ben Elowitz’s blog that examines the future of digital media and publishing and provides perspectives on the changes needed for media companies to grow profitably. Below are some of his most recent postings:
- Social Leaderboard: March Results
- The 20X Difference Between Facebook and Twitter
- 10 Million(!)
- Social Done Right Is a Multiplier
- Is Social a Fad for Media?
See Us At These Industry Events
- All Things Digital D10 Conference
May 29-31, 2012 – Los Angeles, CA
Wetpaint CEO Ben Elowitz and COO Rob Grady to attend
We Were There!
- Adweek Digital
May 1, 2012 – New York, NY
Wetpaint CEO Ben Elowitz participated on a panel about social publishing - Montgomery Technology Conference
March 7-8, 2012 – Santa Monica, CA
Wetpaint CEO Ben Elowitz spoke there - SxSW Interactive
March 9-13, 2012 – Austin, TX
Wetpaint CEO Ben Elowitz spoke on “How to Become a Next-Generation Media Company” on March 10 - DLD 2012
January 22-24, 2012 – Munich, Germany
Several Wetpaint executives attended - Dive Into Media
January 30-31, 2012 – Laguna Nigel, CA
Several Wetpaint executives attended - WOMMA Summit
November 16-18, 2011 – Las Vegas, NV
Wetpaint CEO Ben Elowitz spoke on “How to Drive Measurable Results with the Science of Engagement” on November 18 (With Tarah Feinberg) - Seattle Interactive
November 2-3, 2011 – Seattle, WA
Wetpaint CEO Ben Elowitz spoke on “The Social Operating System” on November 2 - Digital Publishing Summit
October 23-26, 2011 – Bonita Springs, FL
Wetpaint COO Rob Grady participated in a panel about “Data-Driven Strategies for Audience Development” on October 24 - Web 2.0 Expo
October 10-13, 2011 – New York, NY
Wetpaint CEO Ben Elowitz debated with Vanessa Fox on “The SEO vs. SMO Debate…Bring it On!” on October 12 (Moderated by Rachel Sklar)
Wetpaint Logos
Please respect the Wetpaint logo if you include it in your media/blogger coverage of the company. The primary Wetpaint identity is the textured, filled version, set at an angle. Different colored swatches of painted surfaces make up the texture. Properly colored logos at the appropriate angle are attached below. Please do not use the Wetpaint logo in any other form or format. Thank you!
